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THE MARKETING CAFE
SALES


MMS Marketing for Faster Local Lead Generation
When it comes to lead generation, one thing is certain: businesses can’t afford to rely only on outdated methods. Traditional ads, print campaigns, and even email marketing are losing their punch in a world where attention spans are shrinking and competition is fierce. Enter MMS marketing (Multimedia Messaging Service) — the new powerhouse for connecting with prospects instantly, affordably, and in a way that actually converts.
What is MMS Marketing?
Unlike standard SMS (

Shalena Ward
Aug 292 min read


The Strategy Beating Facebook Ads!
Why Smart Marketing Communications Are Reshaping Local Marketing in 2025
In 2025, the marketing world is more overcrowded, costly, and competitive than ever before. For local businesses, what once worked Facebook ads, boosted posts,this is now delivering diminishing returns at higher costs.
The average local business now spends $500 to $1,500 per month on Facebook or Google Ads, often for inconsistent results. Open rates for email campaigns have dropped below 18%!

Shalena Ward
Aug 54 min read
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